Every question, answered.

Courses, series, blogs, live portfolios, files and links, coaching, memberships, tips and goals, and much more. You can mix them in one account.

Yes. Tips & Goals gives you a tipping page with preset or custom amounts, and goals that show your progress in real time.

Yes. An unlisted product stays off your storefront and opens only from its link. Mark a product discontinued when you stop selling it.

Yes. Each product is listed as primary or secondary, and a priority sets the order on your storefront.

Yes. Price your products in your own currency, and filter orders by currency in the dashboard.

Yes. One login can hold several businesses, each with its own team, payouts and billing, and each business can run several stores, each billed at its plan’s price. You switch between them from the top of the dashboard.

Yes. Set a publish date, and the product goes live on its own. Until then, it shows as scheduled. You can schedule lessons too.

Yes. Your site comes in a light and a dark theme, and you can preview both on desktop, tablet and phone before you publish. You can also make your site or any product page light only or dark only.

You choose for each product: a one-time payment, a daily, weekly, monthly or yearly subscription, tiers, a bundle, a license key, or free. Checkout takes cards, Apple Pay, Google Pay and buy-now-pay-later.

Yes. Files and links are delivered as soon as someone pays, and for private files you can see which customer downloaded each one. You choose the security for each file. On standard or full security, PDFs carry a watermark with your site address and the buyer’s email, IP address and timestamp, and XLSX files get a read-only audit sheet.

Products, downloads, customer reviews and exports are unlimited. Plans are sized by storage and customers. Lite covers 2,500 customers, and customers are unlimited on Pro.

Lite covers the core of Sherpo on a site Sherpo hosts for you, with the Merchant API, webhooks and both MCPs. Pro keeps that hosted site and adds a self-hosted option in your own codebase, a custom domain, white-label, up to 30 custom pages, quizzes and certificates, AI transcripts, subtitles, summaries and chapters for your videos, and team members with roles and access permissions.

Yes. Lite includes 10 GB of storage for video and files, and Pro includes 100 GB. Video is delivered with no bandwidth fees. Pro also includes 600 AI video minutes a month per store.

Yes. You can run a free tier or a lead magnet to grow your list. Free sign-ups are customers like everyone else in your list, and are part of the customers your plan includes.

Yes. A bundle sells several products together at one price, and you can mix formats inside it.

Yes. You can invite affiliates, give each one a link, and track the sales they bring and the payouts they are owed.

Yes. Give a coupon an expiration date for a flash sale, or leave it always on. You can create several coupons, including one for each tier, and track how each one performs.

Yes. Sherpo has analytics integrations with Meta Pixel, Google and Cloudflare, so you can measure your ads and your traffic.

Yes. Every product on Sherpo opens through MCP, the standard that connects AI assistants to other tools. Customers connect their own AI assistant to your store, and it can read what they unlocked and answer from it. Access follows what they bought, and you can keep a product’s MCP access to one tier. Through the same connection, customers can also buy your products and see their subscriptions.

Yes, on Pro. With Sherpo in your own codebase, you keep your own front-end, and Sherpo runs behind it.

Additional volume discounts, security and admin features, a signed data processing agreement and help with security reviews, an uptime commitment, invoices with purchase orders, onboarding with our team and a named contact. Write to sales@sherpo.io.

Yes, on Sherpo One. On every plan, Sherpo processes your customers’ data on your behalf under our Privacy Policy.

No. Sherpo takes 0% of your sales on every plan. You pay a flat price, plus your payment provider’s standard processing fees.

Sherpo hosts your site on every plan. Pick Lite if a sherpo.io address is fine for now. Pick Pro if you want your own domain, the full feature set, or a self-hosted front-end with Sherpo in your own codebase.

Pro adds a self-hosted option in your own codebase, a custom domain, white-label, up to 30 custom pages, quizzes and certificates, AI transcripts, subtitles, summaries and chapters for your videos, and team members with roles and access permissions. Both plans include a site Sherpo hosts for you: on Lite it lives at a sherpo.io address, and you build your homepage with the page builder. The Merchant API, webhooks and both MCPs are on every plan.

No. On your Sherpo site you build pages from modular blocks, such as images, video, product cards, pricing tables and FAQs. Lite covers your homepage, and Pro adds up to 30 custom pages.

You do. You sell as your own business, so collecting and filing sales tax or VAT is up to you.

No. Sales go through your own Stripe account, in your name. On every plan, you can also sell through a merchant of record (a provider that sells in its own name and handles sales tax) and record each sale through the Merchant API. Sherpo does not provide one.

Yes. On Pro and Sherpo One, you can bring your own domain. On Lite, your site always lives at yoursite.sherpo.io.

Everyone in your list: people who bought once, active subscribers and free sign-ups. Lite covers 2,500, and Pro is unlimited.

Sherpo tells you in the dashboard. Over a limit on customers, storage, team seats or stores, you have 7 days over the limit, counted in total, to upgrade or get back under the limit. After that, new purchases and unlocks pause, while sign-ups, your customers’ access and their renewals keep going; at 14 days your stores go offline, and at 44 they are deleted. On Pro, customers are unlimited, and you can add 100 GB of storage for $10 a month, with volume discounts on larger amounts, or 600 AI video minutes per store for $10 a month.

No. Every plan includes AI writing help in the editor and AI review insights. Pro adds video transcription, subtitles, summaries and chapters, generated when you ask, for up to 600 minutes of video per store a month, and you can add 600 more minutes for $10 a month.

Yes. Lite and Pro start with a 14-day free trial, and you can keep your site offline until you are ready to launch.

Yes. Pay yearly and you get about 2 months free: $192 a year for Lite ($16 a month) and $492 a year for Pro ($41 a month).

Yes, on Pro. Your hosted site stays live, and your self-hosted front-end, in your own codebase, works from the same products, customers and subscriptions, so nothing has to be migrated.

Yes. Your products, customers and subscriptions stay where they are, and the Pro features switch on.

Yes. Checkout on your site runs on Stripe. On every plan, you can take payment elsewhere and record each sale through the Merchant API, and Sherpo grants what was bought.

Yes. Contact us and tell us what you are moving. Our team handles the move with you, content and customers included.

Yes. Contact us and tell us what you are moving. Our team handles the move with you, content and customers included.

Kajabi, Substack, Teachable, Thinkific, Podia, Gumroad, beehiiv, Patreon, Ghost, Skool, Stan Store, Udemy and WordPress are the ones people ask about most. If yours is not on the list, ask us.

Usually your content, your customer list and your products and prices. Past orders can be imported too. Tell us what you have, and we will confirm what carries over before you decide.

That depends on how they are billed today. We look at it with you and tell you what will happen before you move.

We move your videos with you. On Sherpo, they are hosted and delivered with no bandwidth fees, and on Pro, Sherpo drafts AI subtitles, summaries and chapters for them when you ask.

Yes. On Pro and Sherpo One, you can bring your own domain and set redirects, so your old links keep working.

Yes. Lite and Pro start with a 14-day free trial, and you can keep your site offline until you are ready to switch your audience over.

It depends on how much you are moving. We give you an estimate when you write to us.

Yes. You can move one product at a time, and keep your current platform running until everything is on Sherpo.

Write to us with the platform you are on and what you sell there. We reply with what carries over and how the move would go.

Sherpo is for creators, educators, finance writers, coaches, developers, vibecoders and agencies who sell digital content and want to own their brand, their customers and their data.

A business that sells digital products and access: courses, blogs, files, live portfolios, memberships and coaching, on a site Sherpo hosts for you and, on Pro, behind your own front-end too.

No. On every plan, Sherpo hosts your site and you build it from blocks, with no code: your homepage on Lite, plus up to 30 custom pages on Pro. Pro also lets you self-host a front-end in your own codebase, for developers and vibecoders who have their own or are building one with AI, and for AI agents that build one themselves.

Yes. Start with one product on Lite and add more as you grow.

Yes. Live portfolios make it a strong fit for finance, and the same platform runs courses, blogs, coaching, files and memberships for any subject.

Yes. You can start with a blog, with free and paid tiers, and add courses, files or a live portfolio later.

Yes. On Pro you can use Sherpo in your own codebase: you keep your site and Sherpo runs behind it.

Yes. On Pro, you can use Sherpo in your own codebase behind the sites you build for clients, and run each client as its own business from one login.

Yes. Lite and Pro start with a 14-day free trial, and your site can stay offline until you are ready.

Sherpo gives you the tools: free tiers, coupons, affiliates and public blog posts that search engines can read. Your customers stay yours.

That the people who make the work should own the business. In practice, your brand and your customers stay yours, the platform takes 0% of your sales, everything runs on one system and every part of it can be used by an AI agent.

The mission is to help creators of all sizes reach the top. The vision is to be the operating system for people who distribute digital content: selling it today, and reaching people on their site and inside their AI over time.

Yes. On Pro and Sherpo One, you can bring your own domain and remove Sherpo’s branding. On Lite, your site always lives at yoursite.sherpo.io.

Checkout runs on Stripe. Sherpo takes 0% of your sales: you pay a flat monthly price, plus your payment provider’s standard processing fee.

Yes. Pro lets you use Sherpo in your own codebase: you keep your own site and Sherpo runs payments, access, video and subscriptions behind it.

Educators, writers, coaches, finance creators, developers and vibecoders. The same platform runs courses, blogs, files and memberships for any subject.

Sherpo was designed to be used by AI agents as well as by people. Every part of it is available through Sherpo’s Merchant MCP, so your own AI can set up and run your store.

Yes. Contact us and tell us what you are moving. Our team handles the move with you, content and customers included.

Video courses made of lessons, grouped into chapters if you want, with descriptions, embedded slides, quizzes and certificates. Video is hosted for you, and on Pro AI drafts a lesson’s subtitles, summary and video chapters when you ask.

A course is a list of lessons. You can group them into chapters, or leave them as lessons on their own. Every lesson has its own title and description, and can carry a video and slides. Progress is tracked the way you set it: when a student finishes the video or the slides, when they mark a lesson as done themselves, or not at all.

Yes. The player takes your brand colors automatically, so it matches your site on every lesson with nothing to set up. The player also supports subtitles, picture-in-picture and playback speed from 0.5× to 2×.

Yes, on Pro. Sherpo drafts AI subtitles, summaries and video chapters when you ask, for up to 600 minutes of video per store a month, and you publish them once you have checked them.

Yes, through their AI, on Pro. Once you generate and publish a lesson’s transcript, it is available through MCP, the standard that connects AI assistants to other tools, so a student’s assistant can search what you said and answer from it. Students also get the subtitles, summary and video chapters you publish on the lesson page.

Yes. Students flip through your PDFs inside the lesson. By default, the slides are view-only, so students cannot reach the original files. You can also turn downloads on if you want them to keep a copy.

No. Video protection is always on. It keeps students from downloading and redistributing the videos embedded on the page.

A teaser, if you write one. It is a short text shown in place of the lesson, along with how to get access.

Yes. Turn on Generated text for a lesson, and readers see a note that the text was generated.

Yes. You can make any lesson free for anyone, including visitors who have not logged in. Use free lessons to let people sample the course, or just to keep a few free videos on your site.

Yes, on Pro. Quizzes check what students learned. Each certificate carries a QR code that opens a verification page with the student, the course, the score and the date.

Every course is available through MCP, so your students’ AI assistants can search the lessons and answer from them. The course links to your site’s /mcp/help page, with the steps to connect, and access follows what each student paid for.

Yes. Lite includes 10 GB of storage and Pro includes 100 GB, and video is delivered with no bandwidth fees. Pro also includes 600 AI video minutes a month per store.

You can sell it once, by subscription, inside a tier or in a bundle. You can add coupons and affiliates, and Sherpo takes 0% of your sales.

Yes. Contact us and tell us what you are moving. Our team handles the move with you, content and customers included.

Yes. Close sales on a date, and everyone who bought before then goes through the course together. You can also schedule each lesson for a date.

Yes, as its own product. A series is a show, a documentary saga or a tutorial channel released in seasons and episodes, with trailers, sold once, by subscription or as part of a tier. You publish or schedule each episode.

You can sell courses on Lite, at $19 a month. Quizzes, certificates and your own domain come with Pro, at $49 a month.

A product made of episodes, grouped into seasons with trailers and watched on a player in your brand’s colors. Release a show, a documentary saga or a tutorial channel the way streaming services do.

A course teaches, with lessons, quizzes and certificates. A series is made to be watched, episode after episode, on a player built for viewing.

Yes. Add a trailer to each season and make any episode free, and visitors can watch before they buy.

Yes. Publish each episode when it is ready, or schedule it for a date.

Yes. Progress syncs across devices. Finished episodes are marked completed, and viewers can jump to the next one.

If you want them. On Pro, add AI subtitles, a summary and chapters to any episode.

Once, by subscription, inside a tier or in a bundle with your other products. Coupons and affiliates work too.

Yes. Sherpo hosts and transcodes every episode. Lite includes 10 GB of storage and Pro 100 GB, and episodes stream with no bandwidth fees. Pro also includes 600 AI video minutes a month per store.

No. Sherpo takes 0% of your sales on every plan. You pay a flat price, plus your payment provider’s standard processing fees.

Lite, at $19 a month, is enough to start, and Sherpo hosts your site on every plan. Pro, at $49 a month, adds your own domain, white-label (no Sherpo branding), a self-hosted option in your own codebase and the full feature set.

Yes. You can run a free tier and one or more paid tiers, and choose which tier each post is for.

Yes. Subscriptions shows monthly recurring revenue, churn over 30 days and who is canceling, past due or paused.

Yes. Record a subscription by hand when it was paid outside Sherpo, so your numbers stay complete.

Yes. Your readers and subscribers are yours, and you can export them at any time.

Yes. Any post can be public or sit behind a tier.

Yes. Search engines and AI chatbots can read your public posts. Each one gets its own address, with a title and a description for search results. If you would rather keep them out, turn indexing off.

Yes. On Pro and Sherpo One, you can bring your own domain. On Lite, your site always lives at yoursite.sherpo.io.

Yes. Contact us and tell us what you are moving. Our team handles the move with you, content and customers included.

No. Sherpo takes 0% of your sales on every plan. You pay a flat price, plus your payment provider’s standard processing fees.

Lite, at $19 a month, is enough to start, and Sherpo hosts your site on every plan. Pro, at $49 a month, adds your own domain, white-label (no Sherpo branding), a self-hosted option in your own codebase and the full feature set.

A live portfolio is a product that shows your current positions to the people who follow it. Sell it by subscription or once, or share it for free. It updates when you change it, and Sherpo calculates the returns.

Sherpo tracks time-weighted returns (TWR) and updates total returns every day. TWR is the method called for by the GIPS standards, the industry rules for reporting performance.

In Sherpo, or through your MCP. You enter the price you paid, or take the market price.

Right away. A trade goes live in your portfolio as soon as you publish it, from Sherpo or from your AI through MCP.

Yes. A negative cash position is supported.

Yes. You can comment on each trade or on a stock in general, up to 1,000 characters a comment. You can also attach files to each holding and keep a watchlist.

Yes. A portfolio can hold stocks and crypto.

The people you choose: a tier, buyers who paid once, or anyone if you share it for free. When a subscription ends, access ends with it.

No. Sherpo publishes what you choose to share with your subscribers. It does not execute trades or hold investments.

Yes. Like every product on Sherpo, a live portfolio is open to subscribers’ AI assistants through MCP, so they can ask about its holdings and returns.

No. Sherpo takes 0% of your sales on every plan. You pay a flat price, plus your payment provider’s standard processing fees.

Lite, at $19 a month, is enough to start, and Sherpo hosts your site on every plan. Pro, at $49 a month, adds your own domain, white-label (no Sherpo branding), a self-hosted option in your own codebase and the full feature set.

Any file type. You can upload several files, add external links, or do both in one product.

Yes. License keys are delivered to each buyer automatically.

Yes. They always get the latest version of your files.

Private files open only for customers with access, through links that expire, and you can see who downloaded which file. With standard or full security, PDF and XLSX files also carry the buyer’s details.

No. A link to a file stored elsewhere takes no space. Storage shows how much each kind of file and each place uses.

Yes. Set a video or audio file to stream, and buyers play it without a copy to keep. Other files can be downloaded or opened in the browser.

Yes. By default, each file follows the product. You can also require a higher tier for a file or make it a free preview.

Yes. A product can be one or more external links, such as a shared sheet or a private recording, on their own or next to files.

Yes. Offer a free download or link, and customers log in to get it, so you collect their email.

You choose for each file: no security, standard or full. Standard security puts a watermark on every page with your site address and the buyer’s email, IP address and timestamp. Full security also stamps those details across every page, so even a cropped screenshot shows where it came from.

On standard or full security, an XLSX download gets a read-only audit sheet with the buyer’s email, IP address and timestamp. The file is locked with encryption, so the sheet cannot be removed or changed. With no security, it downloads as you uploaded it.

No. Sherpo takes 0% of your sales on every plan. You pay a flat price, plus your payment provider’s standard processing fees.

You connect your Cal.com account, pick the event types to feature, and Sherpo builds a booking page that fits your brand.

Yes. You connect an existing Cal.com account and choose which paid or free event types to show.

Cal.com runs availability and bookings. For payment, you choose: charge through Cal.com, or create a product on Sherpo and sell the session there.

A landing page around your calendar, under your own brand. It shows what you offer, FAQs and the ways to reach you, and comes with analytics.

Yes. Event slots and the booking flow come straight from Cal.com, which manages your availability.

No. Sherpo takes 0% of session payments, whether a session is paid on Cal.com or sold as a product on Sherpo. You pay your plan, plus the payment provider’s standard processing fee.

Yes. Fonts, colors and sections match the rest of your Sherpo site, with no code.

Yes. Your courses, files, blog and other products live on the same site.

Lite, at $19 a month, is enough to start. Sherpo hosts your site for you. Pro, at $49 a month, adds your own domain, white-label and the full feature set.

Yes. You can start with a booking page and add courses, files or a blog later.

Every product you sell opens through MCP to the customers who bought it. Their AI assistant reads what they unlocked and answers from it. You can keep it to one tier as an upsell.

An AI assistant that supports MCP, such as Claude or ChatGPT. They connect at your site’s address followed by /mcp (yoursite.sherpo.io/mcp, or yourbrand.com/mcp on your own domain). Your site’s /mcp/help page, linked from every product, has the address to paste and the steps for each assistant.

Their assistant loses access when the paid period ends. You don’t have to do anything.

Sherpo has 2 MCPs. The Merchant MCP is for you: your own assistant manages your store. The Customer MCP is for your customers: their assistants browse, buy and read what they unlocked. Every product you sell is open through it to the customers who bought it.

Claude, ChatGPT, Gemini CLI, Claude Code, Codex and any other assistant that supports MCP, the Model Context Protocol. Your site’s /mcp/help page lists the steps for each.

What the customer unlocked. For a course, that means its lessons and, on Pro, their transcripts, so the assistant answers from what you taught. On each product’s MCP tab, you can also add prompts they run as slash commands.

Yes. Keep a product’s MCP access to one tier and it works as an upsell. You can set a different tier for each channel: a course open on the web for Plus can be open through MCP only for Premium.

No. The assistant signs in as the customer, so it reads what that customer has unlocked and nothing more. It can also list your products, buy or unlock one, and see the customer’s own transactions, subscriptions and certificates.

No. Sherpo takes 0% of your sales on every plan. You pay a flat price, plus your payment provider’s standard processing fees.

Lite, at $19 a month, is enough to start, and Sherpo hosts your site on every plan. Pro, at $49 a month, adds your own domain, white-label (no Sherpo branding), a self-hosted option in your own codebase and the full feature set.

Writing help in the editor and review insights are on every plan. Video transcripts, subtitles, summaries and chapters come with Pro.

No. Sherpo never uses your content or your customers’ data to train any model. Writing help and the video features run only when you ask, while review insights run on their own as reviews come in. The model providers behind them process your content only to produce what you see, and never train on it. What they produce is yours.

Arabic, Chinese, English, French, German, Hindi, Italian, Japanese, Portuguese, Russian and Spanish.

No. In the editor, AI only works on the text you select, or continues from where you stopped, when you ask it to.

Yes. In the editor, what the AI writes goes into your text like anything you type, so you can edit it or undo it before you publish.

By topic and sentiment. Sherpo finds what reviews mention, such as quality or value for money, and counts the positive and negative ones.

A way for your audience to support your work: quick tips on a page under your own brand, and goals with a target and live progress.

Yes. You offer preset amounts, and supporters can also enter any amount they like.

Yes. They can add a message to their tip.

You set a target, and your page shows the progress toward it in real time. You can post updates and milestones along the way.

Anywhere you can post a link. Put it on screen or in chat while you stream, in your bio, or on any page you own.

No. Sherpo takes 0% of your tips, like every sale. You pay a flat monthly price, plus your payment provider’s standard processing fee.

Lite, at $19 a month, is enough to start, and Sherpo hosts your site on every plan. Pro, at $49 a month, adds your own domain, white-label (no Sherpo branding), a self-hosted option in your own codebase and the full feature set.

Yes. You can run a tipping page next to your courses, blogs and any other product, from one account.

You do. Your customers and your transactions are yours, and you can export your customer list at any time.

Tips are one-off. For monthly support, offer a membership tier.

Through your own Stripe account. Connect it in Business settings, under Payouts, and Stripe pays your tips out to your bank.

Yes. Connect Sherpo to Claude or another AI assistant that supports MCP, and ask it for a report.

A set of tiers with gated access. Each tier opens a part of what you publish, and customers subscribe daily, weekly, monthly or yearly.

Any format you sell on Sherpo: courses, series, blog posts, files and links, and live portfolios. Your customers’ AI assistants can open each one through MCP, at the tier you choose.

Yes. A free tier lets people sign up and read or watch what you leave open. Free sign-ups are customers like everyone else in your list, and they count toward the customers your plan includes.

Yes. A customer who reaches content behind a higher tier can upgrade whenever they want, with nothing for you to do.

Access ends when the paid period does. You do not have to remove it by hand.

Daily, weekly, monthly or yearly, and you can offer more than one. Subscriptions renew on their own.

Yes. You can create a coupon for each tier, and keep it always on or give it an expiration date for a flash sale.

Yes. Grant access to any customer, with a tier, a start date, an optional end date and a reason. Ended grants stay on record.

Yes. Each product can require a different tier on each channel: your hosted site, a self-hosted front-end in your own codebase on Pro, MCP and feeds.

On Lite, yes: up to 2,500 customers in your list. On Pro, members are unlimited. Past Lite’s limit, you have 7 days over the limit, counted in total, to move up to Pro before new purchases and unlocks pause; existing members keep their access and their renewals until your stores go offline at 14 days, and the stores are deleted at 44.

No. Sherpo takes 0% of your sales on every plan. You pay a flat price, plus your payment provider’s standard processing fees.

Lite, at $19 a month, is enough to start, and Sherpo hosts your site on every plan. Pro, at $49 a month, adds your own domain, white-label (no Sherpo branding), a self-hosted option in your own codebase and the full feature set.

It is Sherpo as a headless backend for selling digital content, behind your own front-end: your site is the front and Sherpo is the back. You keep your own website, and Sherpo handles payments, access, video, subscriptions and affiliates behind it.

Using Sherpo in your own codebase comes with Sherpo Pro, at $49 a month, or $41 a month billed yearly. Pro includes 100 GB of storage, 600 AI video minutes a month per store, unlimited customers and every feature. Sherpo takes 0% of your sales.

Yes. Pro includes your hosted site too, so you can build pages with the block-based page builder whenever you would rather not code them. When you self-host in your own codebase, you bring the front-end or have an agent build it.

Any framework, on any stack. You can write the site by hand in Next.js or Astro, or build it with Lovable, v0, Replit or Bolt.

Yes. A site made with Lovable, v0, Replit or Bolt can use Sherpo as its backend in the same way as a hand-built one.

Your site asks Sherpo whether a customer has access to a product or a tier. Then it shows the content they paid for.

Yes. You can keep the authentication provider you already use.

No. Sherpo charges 0% on every plan. You pay only your payment provider’s standard processing fee.

Yes. You can see sales, edit prices, set redirects, manage integrations and watch your usage.

Yes, on Pro. Both run on the same products, customers and subscriptions, so nothing has to be migrated.

Yes. Lite and Pro start with a 14-day free trial, and you can keep your site offline until you are ready to launch.

Pro. It lets you self-host your front-end, with Sherpo behind it in your own codebase, on top of the site Sherpo hosts for you. Lite has the hosted site, but not the self-hosted option. The Merchant API, webhooks, the Merchant MCP and the Customer MCP are on every plan.

The Merchant API manages your store: products, prices, coupons, orders, customers and everything else in the dashboard, and it is on every plan. In your own codebase, Sherpo drives your storefront: it lists products and lessons, checks out, unlocks access, shows descriptions and transcripts, and issues certificates. That comes with Pro.

Yes. The Merchant MCP lets your AI run the store, and the Customer MCP lets your customers’ AI shop and learn on it. Both MCPs are on every plan.

Yes. A business can run several stores, each billed at its plan’s price, and you switch between them from the top of the dashboard.

Yes. Each store has its own settings, automations, integrations and API clients, so client projects stay separate.

Yes. Sherpo is modular, and each part works on its own. You can use it only for checkout and subscriptions, or add video, access and affiliates. Either way, you can keep your own front-end, payment provider and login.

Yes. On every plan, an agent can set up products, prices and coupons through the Merchant API or MCP. On Pro, it can also build the front-end and run checkout, access and lessons on that front-end with Sherpo in your own codebase.

MCP is the Model Context Protocol, an open standard that lets AI assistants use tools and data from other services. Sherpo’s Merchant MCP lets your AI work inside your Sherpo account.

Claude, ChatGPT, the Gemini CLI, Claude Code and Codex, each with its own setup steps, and any other client that supports MCP.

Anything you can do in the dashboard: create products, set prices and tiers, add coupons, manage orders and customers, and report on sales, subscribers and portfolio returns.

Yes. MCP is included on every Sherpo plan at no extra cost.

Yes, on Pro. A coding agent can build a self-hosted front-end in your own codebase and connect it to Sherpo. On your hosted site, you build it from blocks in Sherpo’s page builder: your homepage on Lite, plus up to 30 custom pages on Pro.

Everything your agent changes shows up in your Sherpo dashboard, where you can review it and change it by hand.

Yes. You can keep your site offline while your agent sets up products, prices and coupons, and switch it on when you are ready.

Yes. You can ask for sales and orders, subscribers by tier, or the return on a live portfolio, and get the answer in plain language.

No. The agent is your own tool for managing the store, and your customers buy and learn as usual. Their own assistants can connect to your store through the Customer MCP too, and read every product they bought through MCP.

The Merchant MCP is for you: your AI manages your store. The Customer MCP is for your customers: their AI browses your catalog, buys, unlocks and reads what they paid for.

You do. Your customers are yours, and you can export the list whenever you like.

Yes. Exports are unlimited, and your customer list can be exported at any time.

Their access ends automatically when the subscription does.

By email or with Google. In your own codebase, on Pro, you can keep the authentication provider you already use.

Yes. When a customer asks, you can erase their data from your store. Your customer page counts how many customers were erased.

You, and on Pro the team members you invite, with roles that decide what each one can see and change, plus any apps or AI agents you connect. Sherpo and the providers that run the service access it only as our Terms and Privacy Policy allow.

You decide for each file. Private files open only for customers with access, through links that expire, and you can see which customer downloaded each one, and when. Public files open for anyone with the link.

Yes. Storage shows every upload, who can open it and where it is used, and which files are not in use.

Video protection is always on. It blocks downloads of your videos where they are embedded on a page.

You choose the security for each file. On standard security, every PDF page carries a watermark with your site address and the buyer’s email, IP address and timestamp. Full security also stamps the watermark across each page. On either level, an XLSX file gets a read-only audit sheet with the same details, locked with encryption. With no security, the file is delivered as you uploaded it.

Checkout runs on Stripe. Sherpo takes 0% of your sales, and you pay your payment provider’s standard processing fee.

Yes. One login can hold several businesses, each with its own stores, team, payouts and billing.

Yes. Each business can choose the region where its data lives, for example to meet compliance rules.

Yes. Your site can stay offline until you are ready to launch.

Sherpo replaces a course platform, a paid blog platform, a video host, an affiliate tool and a portfolio tracker with one product, one login and one bill.

Kajabi’s entry plan is $179 a month for 5 products and 2,500 contacts. Sherpo Pro is $49 a month with unlimited products and unlimited customers. Every Sherpo plan has live portfolios and buyers’ AI access to every product through MCP, and Pro adds the option to use Sherpo in your own codebase. Sherpo takes 0% of your sales on every plan.

Substack is free to start and takes 10% of paid subscriptions. Sherpo charges a flat $19 a month on Lite or $49 on Pro, and 0% of sales. It sells courses, files and live portfolios as well as paid blog posts.

Teachable Starter is $39 a month plus 7.5% of sales, with 5 products. Sherpo starts at $19 a month for a hosted site, with unlimited products, and takes 0% of your sales.

Ghost(Pro) Publisher is $88 a month, billed yearly, for 10,000 members, and its price rises with your member count. Sherpo Lite is a flat $19 a month with 2,500 customers. Sherpo Pro is a flat $49 a month with unlimited customers. Sherpo sells courses, files and live portfolios as well as paid posts.

Yes, from about $190 a month in sales. Patreon takes 10% of what you earn. Gumroad takes 10% plus $0.50 a sale. Above $190 a month, Sherpo Lite at $19 costs less. Above $490 a month, so does Sherpo Pro at $49. The gap grows with every sale.

No. Sherpo charges 0% of your sales on every plan.

Yes. On WordPress you add a host, plugins such as LearnDash or MemberPress and a video host, and keep each one updated. Sherpo runs the site, courses, memberships, a paid blog and video in one plan, from $19 a month, and takes 0% of your sales.

Yes. On Pro, Sherpo in your own codebase runs payments, access, video and subscriptions behind your own site, on any stack, WordPress included. Or our team moves your site to Sherpo with you.

Your payment provider, at its standard rate, as on most platforms. Sherpo adds nothing on top and takes 0% of your sales.

For the videos you sell, yes. Sherpo hosts and delivers course and product video, with 10 GB of storage on Lite and 100 GB on Pro, and charges no bandwidth fees. Pro also includes 600 AI video minutes a month per store.

You can, but you need a database, a payment provider and video hosting, joined by your own code. Sherpo in your own codebase, included in Pro at $49 a month, gives you that backend, so you only build the front-end.

People who sell digital content and want to own their brand, their customers and their data: creators, educators, finance writers, coaches, developers, vibecoders and agencies.

Often, yes. Thinkific caps video bandwidth on Basic, Start and Grow, starting at 100 GB a month on Basic, and Podia limits how many videos you can upload. Sherpo sizes plans by storage and does not meter video delivery.

Substack takes 10% of paid subscriptions. On $2,500 a month, that is $3,000 a year, before card processing.

Patreon takes a 10% platform fee on pages launched after August 4, 2025. On $2,500 a month, that is $3,000 a year.

Gumroad takes 10% plus $0.50 on each direct sale. On $2,500 a month in $50 orders, that is $3,300 a year.

Teachable Starter is $39 a month plus a 7.5% transaction fee. On $2,500 a month, that is $2,718 a year.

Kajabi Basic is $179 a month, or $2,148 a year, and takes 0% with Kajabi Payments. Through another processor, it adds 2% of every sale. Sherpo Pro costs $588 a year.

A flat $19 a month on Lite or $49 a month on Pro, and Sherpo takes 0% of your sales on both. That is $228 or $588 a year.

Card processing is charged by the payment provider on most platforms, so the calculator leaves it out on both sides. Skool and Udemy include it in their own fee, and the note under each says how it is counted.

From about $190 a month in sales. Above that, Sherpo Lite at a flat $19 costs less than a 10% fee. Above $490 a month, so does Sherpo Pro. The gap grows with every sale.

Sherpo hosts your site on every plan. Lite, at $19 a month, if that is enough. Pro, at $49 a month, if you want your own domain, white-label or a self-hosted option in your own codebase.

Yes. Contact us and tell us what you are moving. Our team handles the move with you, content and customers included.