Don’t overThinkific it.
Build on Sherpo or switch to it, and never look back. Thinkific Basic is $54 a month. Sherpo Lite is $19, and takes 0% of your sales.
- Sherpo takes 0% of your sales
- A flat monthly price
- Your brand and your domain, on Pro
- Help moving over
- Thinkific Basic, with Thinkific Payments$648 a year
- Thinkific Basic, through Stripe$2,148 a year
- Sherpo Pro$588 a year
- Sherpo Lite$228 a year
Thinkific is a course platform. Its Basic plan is $54 a month, with video bandwidth capped at 100 GB a month and a 5% fee on sales that go through Stripe instead of Thinkific Payments. Sherpo Lite is $19 a month with 0% fees and no bandwidth charges, and it also sells paid blogs, live portfolios and series.
- Sherpo
- From $19 a month, 0% of sales
- Thinkific
- $54 a month, 0% with Thinkific Payments, 5% through Stripe
- Sherpo Lite includes
- 2,500 customers, 10 GB, no AI video minutes
- Thinkific Basic includes
- 100 GB of video bandwidth a month
Sherpo and Thinkific, side by side.
Each platform’s entry plan. Features that need a higher plan or another tool are marked.
| Feature | Sherpo | Thinkific |
|---|---|---|
| Entry price | Lite $19 · Pro $49 | $54 a month |
| Fees on your sales | 0% of your sales | 0% with Thinkific Payments, 5% through Stripe |
| Your brand | ||
| Your own domain | IncludedPro | Included |
| White-label | IncludedPro | LimitedOn Thinkific Grow and up |
| Site builder | Included | Included |
| Export your customer list | Included | Included |
| What you can sell | ||
| Online courses | Included | Included |
| Quizzes | IncludedPro | Included |
| Certificates | IncludedPro | LimitedOn Thinkific Start and up |
| Blog with a paywall | Included | Not offered |
| Files and downloads | Included | Included5 on Basic |
| Downloads tied to the buyer | IncludedPDF and XLSX | Not offered |
| License keys | Included | Not offered |
| Live portfolio | Included | Not offered |
| Coaching and booking | IncludedWith Cal.com | IncludedWith Calendly |
| Tips | Included | Not offered |
| Buyers’ AI access to every product (MCP) | Included | Not offered |
| How you sell | ||
| Membership tiers | Included | LimitedOn Thinkific Start and up |
| Bundles | Included | LimitedOn Thinkific Start and up |
| Coupons | Included | Included |
| Affiliates with commission | Included | IncludedPayouts made outside Thinkific |
| Built in | ||
| Video hosting | IncludedNo bandwidth fees | Included100 GB a month on Basic |
| AI subtitles | IncludedOn Sherpo Pro | LimitedThinkific Plus only |
| For developers and AI | ||
| API for your own front-end | IncludedYour own codebase, on Pro | LimitedGrow and up, read-only |
| Webhooks | IncludedEvery plan | LimitedOn Thinkific Grow and up |
| Run your store from your AI | IncludedEvery plan | LimitedThinkific Plus only, read-only |
| Included | 24 of 24 | 10 of 24plus 8 with a limit |
- Included
- Included with a limit, or through another tool
- Not offered
A year on Thinkific, and a year on Sherpo.
Take a business that earns $2,500 a month in $50 orders. At this size Thinkific Basic costs $648 a year and Sherpo Lite costs $228, so Sherpo Lite costs $420 less.
The Thinkific figure is $54 a month for Thinkific Basic, with sales through Thinkific Payments. Through Stripe, Thinkific Basic adds 5% of sales: $1,500 more a year at this size, on top of card fees. Sherpo charges its plan price and nothing on top. Card processing is charged by the payment provider on both. Sherpo prices here are billed monthly. Competitor prices are from each platform’s own pages and published price trackers, checked in October 2026.
Put in your own numbers| Thinkific Basic | Sherpo Lite | |
|---|---|---|
| Price a month | $54 | $19 |
| Transaction fee | 0% | 0% |
| Plan price a year | $648 | $228 |
| Fees on $30,000 of sales | $0 | $0 |
| Total a year | $648 | $228 |
| Total, paid through Stripe | $2,148 | $228 |
| Difference | Sherpo Lite costs $420 less | |
What Thinkific costs at your revenue.
With Thinkific Payments, Thinkific charges its plan price alone. Switch “Payments through” to see what Thinkific adds when payments go through Stripe, next to a year of Sherpo.
These figures are for $2,500 a month in $50 orders. Turn on JavaScript to put in your own numbers.
- Thinkific Basic$648 a year
- Sherpo Lite$228 a year
You keep, every year$420more of your own revenue, as Sherpo takes 0% of your sales
Platform fees only, with monthly billing. Card processing is charged by the payment provider on both (around 2.9% + $0.30 with Stripe), so it is left out on both sides. Sherpo’s figure is the plan price; estimate extra storage and AI video minutes.
Where Sherpo and Thinkific part ways.
Thinkific is a platform for online courses, communities and memberships, known for its course builder, with assignments and drip scheduling, and Thinkific Plus for business training.
No meter on your video
Thinkific Basic allows 100 GB of video bandwidth a month. Sherpo plans are sized by storage, and delivery is never metered.
More than courses
Add a paid blog or a live portfolio to the same account and the same customer list.
AI on every plan
Sherpo’s MCP is on every plan and can change your store. Thinkific’s MCP server is read-only and limited to Plus.
Built for AI. Answered by people.
Three more reasons creators move: what you pay to get paid, how the platform was built, and who answers when you write.
0% however you get paid
Thinkific adds up to 5% of every sale when payments go through Stripe. Sherpo takes 0%: on Stripe, and on sales paid elsewhere that you record in Sherpo.
Not a legacy stack
Thinkific launched in 2012, years before AI assistants could run a store, and added AI features later. Sherpo was designed around them from the start: your AI can create products, prices and coupons and pull reports, through an MCP server on every plan.
Support from the Sherpo team
Write to support@sherpo.io and the Sherpo team answers, with standard support on Lite and developer support on Pro. When you switch, the team handles the move with you.
Switch from Thinkific to Sherpo.
Contact us, tell us what you sell on Thinkific, and our team handles the move with you.
Sherpo vs Thinkific: common questions.
Still curious? Talk to us
What is the difference between Sherpo and Thinkific?
Thinkific is a course platform. Its Basic plan is $54 a month, with video bandwidth capped at 100 GB a month and a 5% fee on sales that go through Stripe instead of Thinkific Payments. Sherpo Lite is $19 a month with 0% fees and no bandwidth charges, and it also sells paid blogs, live portfolios and series.
Is Sherpo cheaper than Thinkific?
Yes. For a business earning $2,500 a month in $50 orders, Thinkific Basic costs $648 a year and Sherpo Lite costs $228, so Sherpo Lite costs $420 less. Sherpo takes no cut of sales on any plan.
Does Thinkific take a cut of sales?
On Thinkific Basic with Thinkific Payments, no. Where Thinkific Payments is offered, using Stripe adds a Thinkific fee: 5% of every sale on Basic, 2% on Start and 1% on Grow. That fee comes on top of the processor’s own card fees. Sherpo takes 0% on every plan: on Stripe, and on sales paid elsewhere that you record in Sherpo.
Is Sherpo a good alternative to Thinkific?
Yes, if you sell more than courses. Next to your courses, Sherpo sells a blog with a paywall and live portfolios to the same customer list, and video delivery is never metered. Sherpo Lite is $19 a month, against $54 for Thinkific Basic.
What can I sell on Sherpo that Thinkific does not offer?
Compared with Thinkific, Sherpo adds a blog with a paywall, downloads tied to the buyer, license keys, live portfolios, tips and buyers’ AI access to every product through MCP.
What is Thinkific known for?
Thinkific is a platform for online courses, communities and memberships. It is known for its course builder, with assignments and drip scheduling, and Thinkific Plus for business training.
Can I use my own domain and brand?
On Sherpo Pro, yes: your own domain, with no Sherpo branding. Thinkific removes its branding on Grow and higher plans.
Can I run my store from an AI assistant?
Yes. Sherpo’s Merchant MCP is on every plan, so Claude and other assistants can create products, prices and coupons in your account. Thinkific has a read-only MCP server, on Thinkific Plus only.
How do I switch from Thinkific to Sherpo?
Contact us and tell us what you sell on Thinkific. Our team handles the move with you, content and customers included.
Can I try Sherpo before I leave Thinkific?
Yes. Lite and Pro start with a 14-day free trial, and your Sherpo site can stay offline until you launch. You can set everything up while your Thinkific account keeps running.
See what you would keep.
Start your free trial, or put your own numbers into the fee calculator.
- 14-day free trial
- Sherpo takes 0% of your sales
- Help moving over