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Don't get Sub-stuck

Switch to Sherpo, own your brand, pay less.

Sherpo offers more tools, flexible monetization, full white-label branding, and lower fees than Substack!

TL;DR

If you’re a writer or content creator, you may be exploring platforms that help you build a sustainable publishing business. Substack, with its newsletter focus, might seem like an appealing option. But what happens when you want to do more—like sell video courses, offer digital downloads, run coaching sessions, or have full control over your brand?

Sherpo is built like a platform, not a marketplace. With Sherpo, you can write blogs, have a digital tips jar, sell digital files, coaching calls, video courses, and more—all on your own terms, without sacrificing 10% of your earnings to Substack. And you get the full power of our AI.

In this post, we’ll break down why creators are leaving Substack and joining Sherpo to take full control of their audience, monetize flexibly, and scale their business without limits.


Sherpo vs. Substack: A comparison

FeatureSherpo Flex/PlusSherpo UltraSubstack
Transaction Fee5% on blogs0%10%
Fully white label
Sell video courses
Sell digital downloads
Sell coaching calls
Raise tips/funds (Coffee)
Custom domains
Flexible AI features
Revenue from multiple streams
Custom CSS editing✓ (Sherpo Plus only)

The problem with Substack: High fees, limited monetization

Substack’s strength lies in its social aspects and discovery. Writers can start newsletters and monetize through subscriptions. But as your business grows, Substack’s limitations start to show:

Moreover, more and more creators are driving their own distribution through social channels like X.com, Instagram, TikTok, YouTube, etcetera.


Sherpo: A platform built for content creators

Unlike Substack, Sherpo is a fully flexible platform where you can write blogs, sell digital products, courses, coaching sessions, and more. We combine powerful tools with white-label branding and lower fees to give creators everything they need to grow.

1. Own your brand with white-label customization

At Sherpo, you’re not just another writer on someone else’s platform. With Sherpo’s white-label solution:


2. Flexible monetization: Beyond subscriptions

While Substack locks you into a paid newsletter model, Sherpo gives you the freedom to monetize in multiple ways:

With Sherpo, you’re not limited to one revenue stream. You can mix and match models to build a business that works for you.


3. AI-powered tools to save time and boost content

Sherpo isn’t just flexible—it’s smart. With Sherpo’s AI features, you can automate content creation and save hours:

Substack doesn’t offer AI tools. Sherpo ensures you have everything you need to work smarter, not harder.


4. Lower fees: Keep more of your blog/newsletter revenue

Substack takes 10% of every sale, which can cost you thousands of dollars annually. Sherpo Flex’s 5% transaction fee for blogs is half that, while Sherpo Ultra gives you 0% fees, putting more money in your pocket.

Here’s a quick example:

RevenueSherpo Flex (5%)Sherpo Ultra (0%)Substack (10%)
$10,000$500$0$1,000
$50,000$2,500$0$5,000
$100,000$5,000$0$10,000

Why pay double (or more) in fees when Sherpo gives you better tools, more control, and the option to pay 0%?


The verdict: Don’t get Sub-stuck

Substack is a decent starting point for writers, and it can help you build an audience. But it’s not a long-term solution for creators who want to scale, monetize flexibly, and control their brand.

Sherpo gives you:

If you’re ready to grow your audience and income without limitations, Sherpo is the better choice.


Switch to Sherpo today

Ready to take control of your brand and grow your business? Try Sherpo today and see why creators are making the switch.

If you need help migrating your content, email [email protected].

Don’t let Substack take 10% of your earnings—take back control with Sherpo!

Written by

Giacomo Di Pinto

Dec 1, 2024

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